The Public Relations and Communications Association (PRCA) is the world’s largest professional PR body.

We represent more than 35,000 PR professionals in 70 countries worldwide. With offices in London, Singapore, Dubai, and Buenos Aires, we are a global advocate for excellence in public relations.

The PRCA launched PRCA Southeast Asia (PRCA SEA) in 2018 with the aim of raising standards in PR and communications.

Our mission is to create a more professional, ethical, and prosperous PR industry. We champion – and enforce – professional standards in the UK and overseas through our Professional Charter and Code of Conduct. The Code compels members to adhere to the highest standards of ethical practice.

We deliver exceptional training, authoritative industry data, and global networking and development opportunities. We also manage the International Communications Consultancy Organisation (ICCO), the umbrella body for 41 PR associations and 3,000 agencies across the world, and LG Comms – the UK’s national body for authorities raising standards of local government communication.

I’m honoured to represent the PRCA as its first Chairman for Southeast Asia. This is a high-growth region for many sectors, including PR and communications, and a terrifically exciting place to ply our trade. PRCA SEA will help PR and comms professionals to connect, share, learn and drive best practice as we grow the impact and effectiveness of what we do.” Chaired by Lee Nugent CMPRCA, Regional Director APAC, Archetype