Harold Burson 1921-2020

The PRCA is saddened to learn of the death of public relations pioneer Harold Burson.

Burson is widely recognised as one of the founding fathers of the PR industry, having begun his career in the 1940s and launched Burson-Marsteller in 1952. Read more

With Global Alliance, an International Network of Tech Public Relations Agencies, Launches

 

Singapore, January 8th, 2020 –  European tech PR and marketing agency With announced today that it has created a global network of technology public relations agencies, the With Global Alliance. The With Global Alliance is launching with founding members Bold (Southeast Asia), Affect (North America), Ideosphere (India), and WEdge (China), spanning 4 continents and 18 countries.

The With Global Alliance is designed specifically to support technology businesses and the founding members all have deep expertise in the field. Experience across the Alliance includes AI, blockchain, cloud, cybersecurity, and spans sectors including martech, fintech, cleantech and edtech, among others. Read more

PRCA SEA announce CARMA ASIA as media intelligence partners

Singapore, 8th January, 2020 – The Public Relations and Communications Association Southeast Asia (PRCA SEA) announced today, media intelligence agency CARMA ASIA as its media intelligence partner.

CARMA ASIA provides integrated media intelligence solutions across all platforms: print, broadcast, online and social. They deliver actionable insights that matter to organisations with an unrivalled combination of cutting edge automation and human curated analysis. CARMA ASIA is actively guiding PR and comms professionals to build effective measurement practices. Read more