Director, Southeast Asia, GHC Asia

With over twenty years of communications experience in the lifestyle industry, Joleena played instrumental roles at some of Asia’s most iconic brands like Raffles, Shangri-La and Capella. A specialist in hospitality communications, Joleena is proficient in corporate communications, marketing communications and crisis management. From her ten-year tenure at Shangri-La, Joleena has extensive experience in diplomatic PR. Due to this rare skill, Joleena led the PR efforts at Capella Singapore for the historic Trump-Kim Summit on 12 June 2019.

Recently tasked to head GHC Asia’s Southeast Asia operations, Joleena will contribute positively to PRCA SEA’s efforts in the diverse and multi-cultural region.