Date(s) - 18/03/2019
9:00 am - 12:30 pm

Location: Hilton Hotel, 581 Orchard Rd, Singapore 238883



This half day conference with PRCA Southeast Asia & ICCO will bring together communicators from across the Asia-Pacific region to examine cultural nuances, varying psychologies, digital platforms and strategies across the region with a focus on India, China and Southeast Asia.

 Learn from award winning campaign success stories about the most important cultural nuances, tools and trends for reaching audiences in particular countries and regions across the vast content of Asia. ICCO is the International Communications Consultancy Organisation, the global PR association of which PRCA SEA is a member.



Welcome and Global Digital PR Overview, Francis Ingham MPRCA, Chief Executive, ICCO

Welcome and APAC Landscape, Nitin Mantri, CEO, AvianWE

Impactful Digital Strategy in China, Darren Burns, Vice Chair APAC, Weber Shandwick 

Southeast Asia – Trends and Opportunities, Mei Ling Yeow  MPRCA, MD SEA, Archetype (formerly Text100)

 Connecting with audiences in India now and in the future, Kunal Kishore Sinha, Founder & CEO, Value 360

Panel discussion: How can agencies be future ready to service clients better?
Chaired by Arun Sudhaman, Holmes Report

Panellists include:

Linda Lee, Head of Brand and Communications, Southeast and North Asia, Linkedin

Richard Sumich, Head of Communications & Public Affairs, Johnson & Johnson Medical Devices, Asia Pacific

Alina Boey, Director, Communications & Government Affairs, GSK

Emma Richards, Personal Systems Communications Lead, Asia Pacific, HP

Ways to authentically resonate with customers in China, Penny Burgess, Founder and CEO, WE Red Bridge


Who should attend?

Regional MDs/ CEOs, campaign directors, Heads of digital and social with a remit that covers various markets across Asia Pacific, or those looking to expand into different regions

If you have any questions, please contact Tara Munis.


Bookings are closed for this event.