Crisis Communications: Preparing for a Gradual Recovery

Time: 14:30 – 17:00

Summary

The effects of the current Covid-19 pandemic will extend for some years and will require action across health, economic, education, and social settings. The gradual resumption of activities post Covid-19 will present companies with many challenges and issues as they adjust to the new normal. It is not too early to start planning for the recovery phase.

Event Overview

Are you ready when it is time to reopen your business after the COVID-19 shutdown? Have you taken stock of the new risks in your business? Do you know how to make sure employees and customers are safe? Will your sanitation practices protect your stakeholders against virus recurrences? Will they meet new health, safety and other regulations?

How do you effectively engage customers, clients, stakeholders and communities in the recovery phase?  The need for clear and simple messaging is obvious, but how do you segment your messaging to address the different needs and concerns of stakeholders?

What Participants learn

By the end of this session, you will be able to:

• Assess the risks and situation in the recovery;
• Prepare a plan based on the new normal; and
• Communicate and engage your stakeholders for a better outcome.

This virtual training will cover the following topics:

• Do a new risk assessment
• Prepare a plan
• Focus on your employees
• Establish a revised governance structure
• Review operational and asset risks
• Use downtime productively
• Manage your external communications

Materials:  All delegates will receive the training materials.

Who should attend?

The course is designed for those who have to plan and manage business operations, crisis communications, and crisis management.

Level: Intermediate

Spaces available: 15

Trainer: K.Bhavani, Managing Director of International PR Training Pte Ltd

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