PRCA SEA research paints picture of Asia-Pacific’s PR practice

Singapore, 28th November, 2019 – PRCA SEA research paints picture of Asia-Pacific’s PR practice.

  • PR practitioners work nearly a whole extra day a week on top of contracted hours
  • Three-fifths of respondents consider PR a profession rather than an industry
  • Digital, strategy, and reputation increasingly key parts of PR toolkit, respondents say

PR and communications professionals in Asia-Pacific are working overtime to deal with the demands of the clients and organisations they serve, says a major new report on the region’s communications sector.

The study, which includes insights from leading PR practitioners, also finds the sector’s cosmopolitan workforce increasingly prioritising digital channels, reputation management, and strategy development in their work. Read more

PRCA SEA and PRCA Malaysia announce mutual collaboration

Singapore, 19th November, 2019 – The Public Relations and Communications Association Southeast Asia (PRCA SEA) and the Public Relations and Communications Association of Malaysia (PRCA Malaysia) have today agreed to a mutual collaboration, delivering benefits to members of both organisations for the next two years.

The partnership will include joint events, shared market data, and extended discounts for PRCA training programmes. It’ll also provide PRCA Malaysia with access to the Cannes Lions Young Lions PR competition, through PRCA SEA’s membership of ICCO.

Founded in 1999, PRCA Malaysia is an independent, non-profit organisation consisting of consultants from specialist public relations and communications firms as well as in-house professionals in Malaysia Read more

PRCA SEA welcomes OCCAM as newest corporate member

Singapore, 11th November, 2019 – The Public Relations and Communications Association Southeast Asia (PRCA SEA) welcomes Indonesian communications specialists OCCAM as its latest Corporate Member.

OCCAM describe themselves as a communications partner with marketing and corporate communications as their core service. They utilise an integrated approach in delivering communications strategies using both conventional and modern channels. Read more

Mutant Communications’ Alyson Tay wins PRCA SEA Future Leader Award 2019

PRCA SEA is pleased to announce that Alyson Tay, Senior Account Executive, Mutant Communications, has won the inaugural Future Leader Award 2019.

The award saw PR and communications practitioners aged 25 and under enter essays of up to 1,000 words, responding to the following brief: ‘In the world of digital disruption and a highly diverse Asia Pacific region, what role does Public Relations & Communications play in building responsible, ethical businesses?’ Read more

PRCA SEA welcomes Kennedy, Voice & Berliner as its newest Corporate Member

Singapore, 22nd October, 2019 – The Public Relations and Communications Association Southeast Asia (PRCA SEA) welcomes Indonesian organisation Kennedy, Voice & Berliner (KVB) as its latest Corporate Member.

KVB is a consulting and venture building company. They provide unitary consultancy, that optimises social sciences which co-exist with technology for the growth of enterprises, startups, venture capital firms and non-profit organisation in the new economy. Read more

ICCO Global Summit 2020 to be held in Singapore






Singapore, 14th October, 2019 – The International Communications Consultancy Organisation (ICCO) has announced that its 2020 ICCO Summit will be held in Singapore.

Following a presentation at the 2019 ICCO Global Summit, held in Lisbon on the 9th and 10th October, ICCO President Nitin Mantri and PRCA SEA Chair Lee Nugent have announced that the ICCO Global Summit 2020 will be in Singapore, hosted by the Public Relations Communications Association Southeast Asia branch, PRCA SEA. Read more

Cheers to One Year: The Public Relations and Communications Association Southeast Asia (PRCA SEA) Commemorates One Year Anniversary

Singapore, 12th September, 2019 – PRCA SEA celebrates its first anniversary today and will mark the occasion by offering a 15% discount off all training and events booked in the month of September. Just enter the code PRCASEA1 at the checkout.

The PRCA was founded on 5th November, 1969, as a membership body for PR consultancies. It began accepting in-house members in 2009, and in 2011 broadened its remit to include individuals. Over the past 50 years, it has helped launch PR associations all around the world and opened offices in Dubai in 2016 and Singapore in 2018. It also manages ICCO, the voice of PR consultancies around the world. With well over 30,000 members, the PRCA is now the largest PR professional body in the world. Read more

PRCA Southeast Asia launches Student Membership

Singapore, 29th August, 2019 – PRCA SEA has announced the launch of Student Membership in order to prepare the next generation for the PR & Communications industry.

The Individual Student membership is available to students at all universities in Southeast Asia, for the duration of their undergraduate or postgraduate course.

It offers students the opportunity to become part of a global association which exists to raise standards in PR and communications and a chance to enhance their professional profiles by attending leadership panels, masterclasses and training sessions. Read more

Branded appoints PRecious Communications to Drum Up Hype Around All That Matters 2019

SINGAPORE, 21 August 2019PRecious Communications announced that it has been appointed by Branded to lead public relation efforts around the fourteenth edition of All That Matters 2019 (ATM19). As Asia’s leading entertainment industry conference, ATM19, will be held from 16 to 18 September at Ritz-Carlton, Singapore. The unique aspect of this event is that it doubles as a conference by day and music festival by night, serving as the gateway to Asia for the global entertainment industry which includes music, sports, gaming, digital and marketing. Read more

50 People, 5 Offices, 3 Practices: Precious Communications Looks Forward to Another 7 to 70 Years

No signs of the seven year itch from this boutique-turned- integrated communications agency

SINGAPORE, 7 AUGUST 2019 – PRecious Communications, a multi-award winning integrated communications agency, celebrated its seventh anniversary alongside #FriendsofPRecious who have been supporting the company through the years, including alumni, friends, as well as clients both past and present. Read more