Precious Communications Expands Regional Presence, opens Office in Malaysia to meet Market’s Increasing Demand

Singapore/Kuala Lumpur, 23 January 2020PRecious Communications (PRecious), an award-winning integrated communications consultancy, today announced the opening of its office in Malaysia, marking the consultancy’s sixth market in the region after Singapore as Headquarters and operations covering Australia, Indonesia, Philippines and Thailand. Based in Kuala Lumpur, the Malaysia office is led by former co-founder and Executive Director of consultancy Core Pro PR Services and Edelman tech and crisis lead, Neil Fraser. Fraser will take on the new position of Market Lead, Malaysia and report to Managing Director of PRecious Communications, Lars Voedisch. Read more

Harold Burson 1921-2020

The PRCA is saddened to learn of the death of public relations pioneer Harold Burson.

Burson is widely recognised as one of the founding fathers of the PR industry, having begun his career in the 1940s and launched Burson-Marsteller in 1952. Read more

With Global Alliance, an International Network of Tech Public Relations Agencies, Launches

 

Singapore, January 8th, 2020 –  European tech PR and marketing agency With announced today that it has created a global network of technology public relations agencies, the With Global Alliance. The With Global Alliance is launching with founding members Bold (Southeast Asia), Affect (North America), Ideosphere (India), and WEdge (China), spanning 4 continents and 18 countries.

The With Global Alliance is designed specifically to support technology businesses and the founding members all have deep expertise in the field. Experience across the Alliance includes AI, blockchain, cloud, cybersecurity, and spans sectors including martech, fintech, cleantech and edtech, among others. Read more

PRCA SEA announce CARMA ASIA as media intelligence partners

Singapore, 8th January, 2020 – The Public Relations and Communications Association Southeast Asia (PRCA SEA) announced today, media intelligence agency CARMA ASIA as its media intelligence partner.

CARMA ASIA provides integrated media intelligence solutions across all platforms: print, broadcast, online and social. They deliver actionable insights that matter to organisations with an unrivalled combination of cutting edge automation and human curated analysis. CARMA ASIA is actively guiding PR and comms professionals to build effective measurement practices. Read more

PRCA relaunches Fast Track Mentoring Programme

Singapore, 2nd December, 2019 – The Public Relations and Communications Association (PRCA) is pleased to announce the relaunch of the Fast Track mentoring programme for 2020, supported by PRWeek. Freely available to PRCA members globally, Fast Track aims to inspire the next generation of PR leaders by connecting aspiring practitioners with experienced PR professionals. The […]

PRCA SEA research paints picture of Asia-Pacific’s PR practice

Singapore, 28th November, 2019 – PRCA SEA research paints picture of Asia-Pacific’s PR practice.

  • PR practitioners work nearly a whole extra day a week on top of contracted hours
  • Three-fifths of respondents consider PR a profession rather than an industry
  • Digital, strategy, and reputation increasingly key parts of PR toolkit, respondents say

PR and communications professionals in Asia-Pacific are working overtime to deal with the demands of the clients and organisations they serve, says a major new report on the region’s communications sector.

The study, which includes insights from leading PR practitioners, also finds the sector’s cosmopolitan workforce increasingly prioritising digital channels, reputation management, and strategy development in their work. Read more

PRCA SEA and PRCA Malaysia announce mutual collaboration

Singapore, 19th November, 2019 – The Public Relations and Communications Association Southeast Asia (PRCA SEA) and the Public Relations and Communications Association of Malaysia (PRCA Malaysia) have today agreed to a mutual collaboration, delivering benefits to members of both organisations for the next two years.

The partnership will include joint events, shared market data, and extended discounts for PRCA training programmes. It’ll also provide PRCA Malaysia with access to the Cannes Lions Young Lions PR competition, through PRCA SEA’s membership of ICCO.

Founded in 1999, PRCA Malaysia is an independent, non-profit organisation consisting of consultants from specialist public relations and communications firms as well as in-house professionals in Malaysia Read more

PRCA SEA welcomes OCCAM as newest corporate member

Singapore, 11th November, 2019 – The Public Relations and Communications Association Southeast Asia (PRCA SEA) welcomes Indonesian communications specialists OCCAM as its latest Corporate Member.

OCCAM describe themselves as a communications partner with marketing and corporate communications as their core service. They utilise an integrated approach in delivering communications strategies using both conventional and modern channels. Read more

Mutant Communications’ Alyson Tay wins PRCA SEA Future Leader Award 2019

PRCA SEA is pleased to announce that Alyson Tay, Senior Account Executive, Mutant Communications, has won the inaugural Future Leader Award 2019.

The award saw PR and communications practitioners aged 25 and under enter essays of up to 1,000 words, responding to the following brief: ‘In the world of digital disruption and a highly diverse Asia Pacific region, what role does Public Relations & Communications play in building responsible, ethical businesses?’ Read more

PRCA SEA welcomes Kennedy, Voice & Berliner as its newest Corporate Member

Singapore, 22nd October, 2019 – The Public Relations and Communications Association Southeast Asia (PRCA SEA) welcomes Indonesian organisation Kennedy, Voice & Berliner (KVB) as its latest Corporate Member.

KVB is a consulting and venture building company. They provide unitary consultancy, that optimises social sciences which co-exist with technology for the growth of enterprises, startups, venture capital firms and non-profit organisation in the new economy. Read more